Business Intelligence and Digital Marketing

Universitetas
Brunel University London
Miestas, šalis
London, England
Studijų trukmė
1 m.
Programos sritys
Business Administration, Business Intelligence & Analytics, Marketing
Studijų kaina
10140.00 GBP
Laipsnis
Master
Programos pradžia
2020-09-17
Stojimo pabaiga
2020-04-15
Apie programą
Stojimo reikalavimai
Karjeros galimybės

The way we do business is changing, particularly how and why we carry out transactions. Decision times are increasingly based upon user-friendliness via mobile and social media, and improving these channels is reliant upon data and analytics. The Business Intelligence and Social Media MScis a new multi-disciplinary course which explores developments in technology for businesses such as social media, business intelligence, and mobile and cloud services.

There is a worldwide shortage of qualified managers with the skills needed for new jobs being created in this area, particularly in the emerging economies. Companies that are actively seeking candidates include tech sector businesses, but also banking, insurance, retail and education. In fact, it’s expected that virtually all business sectors will need to address big data and will need skilled people to manage development. 

Developing sound knowledge and understanding of digital business practices, you will learn the importance of data, information, and mass communication technologies to business.

You will be encouraged to reflect on the relevance of these new concepts to business and apply your newly developed skills in advanced research or via professional practice in collaboration with an industry partner.

Reikalaujamas išsilavinimas

Į magistro studijų programas gali stoti visi, baigę universitetą arba besimokantys paskutiniame kurse. Studijos kurias baigei ar tebesimokai turi būti panašios krypties kaip ir tos, į kurias nori stoti, kadangi priėmimas yra paremtas ECTS kreditų suderinamumu.

  • ECTS kreditų išrašas - jei dar nesi baigęs aukštosios mokyklos, būtina prisegti ECTS kreditų išrašą, kuriame būtų matyti, kokius dalykus Tu mokeisi bei kokius pažymius ir kiek kreditų už juos gavai. Kai siunti anketą paskutiniame kurse, diplomą reikia prisegti vėliau, kai tik jį gausi.

  • Bakalauro diplomas – jei jau esi baigęs aukštąją mokyklą, išrašo nereikia, užtenka prie anketos prisegti savo Bakalauro diplomą.

Anglų kalbos reikalavimai

Svarbu, jog anglų kalbos testo rezultatai universitetą pasiektų iki Liepos 31d.

Anglų kalbos žinias gali patvirtinti vienu iš šių būdų:

  • Valstybinis anglų kalbos egzaminas išlaikytas 80 % ir daugiau (gali reikalauti ir didesnio balo priklausomai nuo pasirinktos programos anglų kalbos reikalavimų)

  • IELTS - 6.5

  • TOEFL - 90

Our Business Intelligence and Digital Marketing MSc is ideal for practitioners seeking a more commercially relevant and tech industry-oriented master’s qualification rather than an MBA. We prepare you for a career in business and management with the intention that successful graduates will progress to leadership and decision-making roles or develop successful consultancy and advisory businesses of their own.

Our programmes are built with input from business professionals with the specific aim of helping you enter the workplace fully equipped and confident of your abilities. As a masters graduate you’ll be equipped to enter a number job roles, including: Business analyst; Information manager; IT consultant; Marketing executive; Project manager; Social media manager

Some of the well-known names who value Brunel Business School graduates include Accenture, Amazon, Barclays, British Airways, Capgemini, HSBC, Jaguar Land Rover, L’Oréal, McCann, Microsoft, PricewaterhouseCoopers, and Xerox.