Media Studies - Media, Cultural Industries and Innovation
Want to understand how new media technologies are used to create innovative formats and ways of storytelling, and how media innovation and start-up culture are rooted in creative processes?
In this MA students explore how media are produced and (re-)used in a digital era. You study how new media technologies enable innovative formats and distinctive practices of media use, re-use and consumption. Key to this MA track is the insight that all innovation starts from creativity. Yet new start-ups in cultural and media production also need to balance commercial interest and creative drive. Students are invited to put academic knowledge into creative practice - building upon a profound understanding of how media industries have developed over time, how media genres evolve and how changing media (re-)use plays into economic, policy, organizational, labour and legal issues, including piracy, web streaming, and remixing of media content.
Additional English language requirement (also for students wishing to pursue a premaster programme): a Dutch VWO diploma or Dutch VWO English certificate (grade 6 or higher), minimum TOEFL requirement iBT 100 (with a minimum of 25 for all components), or IELTS 7 (with a minimum of 6.5 for all components) or Cambridge C1 Advanced or C2 Proficiency with a minimum score of 185. If you have a Dutch VWO degree, you do not need to submit a language test.
- Reference letter: Names and contact of two referees;
- Curriculum Vitae (CV)
- Motivation letter
- A sample of academic writing in English: i.e. your thesis or 10-15 pages of other academic coursework preferably related to the programme you are applying to.
Job prospects
Students who finish this MA degree have:
- A thorough understanding of the developments in media from the analogue to the digital era, with specific focus on: technology, processes of meaning-making, creativity and innovation, business models, labor, media use and re-use
- Strong analytical, methodological and professional skills that allow them to design and conduct critical research into media production, content and (re-)use
Job examples
- Employee at a cultural organization
- Media manager
- Media producer
- (Online) communication officer
- Online publishing officer
- Advertiser
- Audiovisual archives manager
- Web curator
- Content manager
- Tool developer
- Content creator
- Entrepreneur
- Head of a start-up
